The experience imperative: immersive onboard entertainment Cruise lines are working alongside creative studios to design ‘connected destinations’ that captivate guests and help them stand out in a crowded market
Designing beyond borders: How SMC Design adapts cruise interiors worldwide Andrew Brown and Alan Stewart of SMC Design explain to Rebecca Gibson how the studio creates cruise ship interiors to suit the preferences of different demographics
Silversea’s guest-centric evolution: how feedback is informing transformation Bert Hernandez of Silversea shares how the brand is enhancing its onshore and onboard offering to ensure it continues to drive innovation in the ever-growing luxury market
Operating scrubbers in OSPAR waters: what it means for ferry fleets Northern Europe-based ferry operators must consider which scrubbers will enable them to continue operating as regulations tighten and fuel markets shift, says Kashif Javaid of Wärtsilä Marine