Regent Seven Seas to honour the “birth of the steakhouse” on new ship

New dining venue Prime 7 was designed by Studio DADO to evoke a traditional New York steakhouse

Regent Seven Seas to honour the “birth of the steakhouse” on new ship

Regent Seven Seas Cruises

Studio DADO has designed Seven Seas Grandeur’s Prime 7 as a celebration of traditional New York steakhouses

By Alice Chambers |

Regent Seven Seas Cruises will pay homage to the “birth of the steakhouse” with its new dining venue Prime 7, which will feature onboard Seven Seas Grandeur.

Designed by Miami-based firm Studio DADO, Prime 7 will evoke a New York steakhouse from the late 19th and early 20th century with a wall of antique travel cases and black-and-white photography at its entrance to represent the era of New York City’s gentlemen industrialists who travelled the world in search of the finest aged beef and red wine.

The spaces within the restaurant are designed to represent the journeys these men took, for example with finishes around the entrance recalling a traditional streetcar, wall details that represent leather belts and a lenticular screen above the bar that shows the city of New York growing from the 19th century to today.

“Regent’s guests are among the hospitality world’s most sophisticated travellers,” said Yohandel Ruiz, one of the four founders of Studio DADO. “Our challenge was to create something comfortable, traditional, even classic but in a way that feels fresh, new and unabashedly contemporary.

“Every element of Seven Seas Grandeur’s Prime 7 has been treated as a piece of art – from the stitched ceilings to the whiskey decanters, to the fashion-inspired furniture, each detail was hand-selected to transport guests to a familiar time.”

Elsewhere in the restaurant, there is a residential aesthetic created through Persian carpets, residential-style lighting and memorabilia in vitrines that disguise server stations and back-of-house areas.

Watch: an interview with Ruiz about the inspiration behind Prime 7

“The culmination of a 30-year heritage of perfection, Seven Seas Grandeur’s Prime 7 is the latest evolution in luxury dining at sea,” said Andrea DeMarco, president of Regent Seven Seas Cruises. “Studio DADO’s re-imagined Prime 7 plays into a joyful sense of curiosity and nostalgia with the delicate craftsmanship that is woven throughout the space. Seven Seas Grandeur redefines the standard of luxury, and the ship’s dining venues are among the most elegant and sophisticated of any luxury cruise brand. We cannot wait to showcase her to our valued guests later this year.”

Regent Seven Seas will offer a varied menu to reflect the history and heritage of a traditional steakhouse with a selection of steaks, all USDA prime beef and dry-aged for 28 days, as well as Maine lobster, Dover sole, New Zealand double-cut lamb chops and more.

The luxury cruise brand has also recently launched its Epicurean Perfection programme which offers a unique culinary experience where guests can enjoy the Epicurean Indulgence menus across its fleet and immerse themselves in destination-based Epicurean Explorations ashore. Epicurean Enrichment also provides guests hands-on cooking classes in the Culinary Arts Kitchen and specially curated Epicurean Spotlight Voyages.

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