P&O Cruises to enhance onboard and onshore offerings in 2019

P&O Cruises to enhance onboard and onshore offerings in 2019
P&O Cruises' Oriana will be leaving the fleet in August 2019 (Image: P&O Cruises)

UK-based operator P&O Cruises is to offer new shore excursions and introduce additional dining and entertainment options onboard Arcadia, Aurora, Oceana, Britannia, Azura and Ventura in summer 2019.

P&O Cruises is investing in these three areas to improve the overall guest experience and encourage more people to try cruising for the first time.

As part of the fleet revitalisation plan, Aurora will be renovated with new cabins, fixtures, fittings, soft furnishings, upgraded public spaces and refreshed menus in spring 2019, before she relaunches as an adults-only vessel.

“With the introduction of Iona in 2020 followed by a similar ship two years later, it is also imperative that we continue to elevate the standards of the rest of the fleet,” said Paul Ludlow, P&O Cruises’ senior vice president. “Cruising today is perceived as a contemporary and aspirational holiday, yet it is still one which has very small penetration in the holiday market as a whole. Our vision is to break these barriers by listening to feedback from our loyal guests while expanding the audience of new cruisers. The additions will include new excursions across our itineraries, new dazzling theatre shows and daytime activities which reflect today’s trends.”

The enhancements will be rolled out just as Oriana departs the fleet in August 2019. P&O Cruises will release details of the ship’s final departure in the coming months.

“Oriana is an original, and a much loved P&O Cruises ship,” said Ludlow. “While we will miss her, her departure will allow us to focus on our remaining mid-sized and larger ships as the fleet expands with Iona and her sister ship in 2020 and 2022 respectively. Those guests who have sailed on Oriana will then be able to enjoy holidays on Aurora and Arcadia, both of which are exclusively for adults and have a very similar onboard feel, and experience the revitalisation taking place over the next year.”

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Rebecca Gibson
By Rebecca Gibson
Monday, July 2, 2018