New P&O Cruises’ ship to offer brand-first onboard experiences

Arvia will feature a men’s grooming area, new wellness offerings and new retail brands

New P&O Cruises’ ship to offer brand-first onboard experiences

P&O Cruises

The dedicated men’s grooming area onboard Arvia will include a barber station

By Alex Smith |


P&O Cruises’ newest ship, Arvia, is to feature a series of brand-first onboard experiences when she debuts in December 2022.

Arvia will offer a dedicated men’s grooming area, including a barber station. Grooming collections from brands including American Crew, Clinique for Men, Barbour Pro and Clarins for Men will also be available.

The Oasis Spa & Health Club will offer new features including a cool room, salt room and two wellness suites where guests can receive bespoke treatments. One of the suites includes a hammam, a type of steam bath, while the other features a steam shower, and both offer private treatment baths, a lounging space and light refreshments.

Experiential shopping zones will be introduced to The Avenue, Arvia’s onboard shopping area. These will include an area showcasing the latest technology, a ‘design your own’ fine jewellery bar; Pandora Brilliance, showcasing the brand’s new range of lab-produced diamonds; and the first-at-sea Swarovski ‘Wonder Lab’ concept store featuring the latest crystal collections from Swarovski’s new creative director Giovanna Engelbert.

Guests will also be able to shop from 30 brands that are new to P&O Cruises, including Rado watches, Floral Street fragrances, Cotswolds Distillery, Skin Regimen and Comfort Zone.

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