By
Alex Smith |
Live experience company ted, part of RWS Global, has partnered with Cunard to produce and manage shows at a custom-created performance venue, the Bright Lights Society, onboard the cruise line’s newest ship Queen Anne.
Launching with the ship in May 2024, Bright Lights Society will offer a range of daytime and night-time entertainment experiences. These will include a burlesque cabaret performance, a cinematic production and a full sensory experience that will encapsulate smell, taste, feel, sound and light. Guests will be able to step into an ongoing story over the course of their cruise, taking part in an overall narrative.
ted will provide music and media, show production, AV and technical, costume design and build, talent casting and recruitment and daily operations for the venue. As part of these responsibilities, the company will lead an international audition tour for performers. Auditions for Cunard performers will take place on 23 January 2024.
“We are absolutely thrilled to be partnering with the team at ted to bring Bright Lights Society to life for guests sailing aboard Queen Anne,” said Katie McAllister, president of Cunard. “This collaboration will ensure that our guests will have an opportunity to encounter some exceptional talent throughout their voyage with us."
RWS Global Studios London will also serve as the rehearsal space for Cunard’s entertainment programme. The 1,000-square-metre facility features four mirrored dance halls, two vocal studios and other amenities to facilitate auditions, rehearsals, meetings, and other commercial projects.
“We are thrilled to provide world class talent to a world class luxury cruise line, while at the same time celebrating the launch of RWS Global Studios London,” said Ryan Saab, senior vice president of talent casting and recruitment at RWS Global. “This audition and rehearsal studio will help ensure that our clients’ productions are of the quality their visitors have come to expect, while attracting an expansive talent pool from across the UK, Europe-Middle East and beyond.”