By
Rebecca Gibson |
Small-ship operator Windstar Cruises and expedition cruise brand HX Expeditions and have implemented d-flo’s TravelComms platform to better manage guest communications.
The platform enables cruise operators to deliver consistent, on-brand and personalised information to guests before, during and after their cruises via any online or offline channel. Examples of communications include booking confirmations, updates on itineraries, in-destination alerts and post-trip follow-ups.
“We want the experience of booking a Windstar voyage to be as compelling and seamless as the experience onboard,” said Janet Bava, chief commercial officer at Windstar Cruises. “TravelComms supports that vision by helping us communicate more clearly, operate more efficiently, and inspire our guests and travel advisors to fully engage with and personalise their journey.”
Using TravelComm to manage all aspects of guest communications helps cruise brands to optimise costs, increase operational efficiencies and increase brand loyalty.
“Our new partnership with d-flo will enable us to continue to build streamlined, personalised and immersive digital guest journeys that drive engagement and loyalty to support our next phase of growth as an organisation,” said a spokesperson from HX Expeditions.
Guests sailing on HX Expeditions' ships will now receive more personalised communications from the brand throughout their end-to-end cruise journey (Credit: Jan Hvizdal)
Colin Brimson, co-founder and CEO of d-flo, said: “Our approach to all projects with our customers is to understand what they are trying to accomplish and then use our expertise to give them what they want in solutions that add real value to their business.”