By
Laura Hyde |
Cruise Lines International Association (CLIA) Cruise Week 2026 will take place from 14-20 September.
The agent-focused event is designed to promote cruising and help raise awareness of the holiday options available via media and promotions. Throughout the week, CLIA will encourage agents, cruise lines and industry partners to share their offers, advice and experiences, either at in-person special Cruise Week events, or across consumer press, social media and online platforms.
“Cruise Week gives our industry a collective opportunity to celebrate everything that makes a holiday at sea such a compelling choice,” said Andy Harmer, managing director of CLIA UK & Ireland. “Every year we see agents find creative ways to engage with prospective cruisers, whether that's through in-store activity, events, social media or simply sharing their own knowledge and passion for cruising.
“We’re encouraging everyone across the trade to get involved in whatever way works best for them and their business. Even small activities can have a real impact, making the week the perfect opportunity to showcase the diversity, value and appeal of a cruise.”
Further information on CLIA’s Cruise Week is expected to be shared in the coming weeks.