MTN Communications (MTN) has launched the first high-definition live television service at sea.
Named MTN Worldwide TV HD (MTN-TV HD), the service will launch with IMG’s Sport 24 Channel in HD, which is the first-ever 24/7 sports channel designed for the maritime market. In 2015, the channel is scheduled to show Premier League Soccer, Formula 1, US Open Tennis, Wimbledon, the Masters, and Bundesliga Soccer. In total, it MTN-TV HD will broadcast 11 channels of news, sports, entertainment and special events.
“MTN-TV HD delivers an amazing viewing experience onboard,” said Graham Douglas, media and communications manager, P&O Cruises and Cunard. “We can now experience TV at sea like we can at home. As we transformed the technology and ambience in our common areas, theaters and cabins, we evolved from small to large screens, so our requirement for HD became paramount. We are so pleased with the service that we just used it on all our ships to broadcast the naming ceremony for our new build, Britannia.”
The new service enhances the broadcast quality of all the other MTN-TV channels, which have been in service for five years and have broadcast 1,743 live special events onboard 137 ships.
In future, the company plans to further improve its MTBN-TV HD service and roll out the MTN High-Throughput Multi Spot Beam service next year.
“We are proud to be the trusted provider of the world’s first global HD TV at sea,” said Bill Witiak, general manager of TV and Broadcast Services at MTN. “Delivering unmatched, live content at sea significantly improves the experience our partners can provide. It adds value to crew welfare initiatives and enhances opportunities for vessels to utilise television for operational and marketing requirements.”
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