Cruise & Ferry Review - Spring/Summer 2023

133 In order to overcome the challenges and take advantage of the opportunities posed by technological innovation, maritime companies will need to embrace the capabilities it offers and build it in to every aspect of their decision-making process. “Adopting data-driven decision-making is a crucial step in helping businesses address the challenges they face,” says Belle. “By leveraging digital insights within your business and embracing business intelligence you can make more informed decisions, leading to commercial growth, better products and services and a more efficient business.” Belle recommends that companies deploy a federated data model, allowing for transparency throughout their organisation about who is using data and why. “A data mesh platform provides a federated model of ownership, with different teams of domain experts both inside and outside of your organisation able to maintain control over their own data sets and make them available to other teams as data products,” says Belle. “To support federated governance, data lineage is implemented to provide a full audit of all transformations the data has undergone along the way, including how the data was changed, what was amended, by whom and why. “Data sovereignty is another pillar in the federated data model. It builds upon the limitations of in-cloud data lakes mentioned earlier and applies rules that stipulate that data is subject to the laws and governance structures of the jurisdiction where they are collected.” Another option for businesses in the maritime sector is rapid application development platforms, which allow companies to quickly react to changing circumstances. “The disruption caused by the pandemic demonstrated the importance of flexibility,” says Belle. “Emerging technology trends such as low-code/no-code platforms and hyperautomation will further support this by empowering staff to develop and use their own business-critical composable applications.” “ Adopting data-driven decision-making is a crucial step in helping businesses address the challenges they face” More effective use of data could help passenger shipping companies make more informed decisions, says Nicholas Belle