62 Guillaume de Normandie The interiors onboard Brittany Ferries’ new ship reflect Normandy’s landscapes, culture and charm through thoughtful design The Admiral Cabin onboard Guillame du Normandie is designed as a tribute to Brittany Ferries’ founder, Alexis Gourvennec William the Conqueror famously crossed the English Channel in 1066 to change the course of English history. Guillaume de Normandie (William of Normandy), a hybrid-LNG ship, now makes that same journey regularly, connecting Normandy, France, and the UK as part of Brittany Ferries’ busiest route. With this in mind, Brittany Ferries has placed a strong emphasis on ensuring that the onboard experience is shaped by the landscapes, culture and spirit of the region it serves. From the moment passengers step onboard, Brittany Ferries encourages them to feel a connection with Normandy through the ship’s design. This approach is no accident. Brittany Ferries has committed to tailoring its onboard experiences to reflect the destinations its ships call home, aiming to provide passengers a sense of place as they sail. To achieve this, Brittany Ferries partnered with Swedish design firm Figura to bring Normandy to life across every interior space, from cabins and lounges to restaurants and bars. Each area is crafted to echo the textures, colours and character of the region. Cabins, for example, include design features such as lightboxes that simulate a typical Normandy countryside view, giving interior rooms the ambiance of a scenic window. The standout Admiral Cabin is a tribute to Brittany Ferries’ founder, Alexis Gourvennec. It features four portholes, a separate day and night area, and a lounge with a designer sofa by Breton Designers. “When we designed this cabin, we thought of our founder Alexis Gourvennec,” says Joëlle Croc, group director of customer experience and onboard sales at Brittany Ferries. “The goal was to embody his spirit of innovation and adventure, which he always championed for Brittany and the region.” This led to a space that “perfectly represents the company’s DNA”. The ship has also been designed to accommodate the trips taken by schools on both sides of the English Channel. “ When we chose to invest in hybrid ships, one of the reasons was passenger comfort” Joëlle Croc Photo: Brittany Ferries INTERIOR VIEW
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