By
Rebecca Gibson |
Global Eagle Entertainment has signed a multi-year agreement with Norwegian Cruise Line Holdings (NCLH) to enhance internet and entertainment services across the 14 ships in its Norwegian Cruise Line brand.
Passengers on Norwegian’s ships will benefit from flexible, tiered plans for wi-fi, texting and video, and in future, they will be able to use their personal devices to connect to an integrated portal. The portal will offer TV programmes, on-demand movies, games and special event telecasts.
“Under this new agreement with Global Eagle, we’re looking to expand our onboard communication and entertainment experience for our guests,” said Ross Henderson, Norwegian’s vice president of onboard revenue. “In addition, Global Eagle’s portal will enable us to manage our onboard revenue-producing services, entertainment and information more efficiently.”
Global Eagle expects to be able to monitor the usage of its services and dynamically adjust bandwidth for each ship based on real-time demand, ensuring a consistent quality of experience at all times.
“This new partnership agreement with NCLH is a giant step toward achieving our vision of delivering an unparalleled quality of experience in reliable high-speed wi-fi and entertainment for people on the move, whether on an airplane, cruise ship or luxury yacht,” said Ole Kristian Sivertsen, president of Global Eagle’s cruise, ferry and yacht services. “One of our key competitive advantages in the marketplace is our ability to offer end users a quality of experience similar to what they get at a luxury land resort.”